Diesel watches, created by the avant garde Italian design company Diesel, fit perfectly with the company’s philosophy of producing trend-setting fashion that sets the wearer apart from the crowd.
Founded by Renzo Rosso in 1978, it wasn’t until the opening of the New York City store in 1996 that Diesel became a familiar brand in the United States. Originally a company that produced primarily denim pants, Diesel has since grown to a worldwide company offering everything from underwear to fragrances.
Diesel Watches – As Unique as You
Marketing its products to the young, affluent crowd, Diesel watches are typically boldly graphic in design, incorporating natural elements such as mother of pearl watch faces, in its women’s line, and oversized leather straps with futuristic appearing cases.
Manufactured by Fossil, the watches have a two-year warranty. Prices range from under £100 to over £200